Broad Spectrum Opportunity Assessment

Broad Spectrum Opportunity Assessment

Multi-dimensional evaluation of business opportunities.

Well beyond (but including) a thorough market analysis, we can help you assess the key drivers for your proposed business opportunity, including an assessment of your intellectual property and its potential, regulatory hurdles, channel dynamics and model strategies for success. 


Technology and Strategic Roadmapping

Building visibility and context to drive execution.

Roadmapping is an iterative process that fits within the broader strategic planning, technology planning, and business development context. While organizational vision drives a good strategic planning effort (generating high-level business goals and directions), roadmapping identifies and links strategic vision with high-level the customer/market opportunities, identifying specific steps, products and services to satisfy those needs matched against resource requirements and extrinsic drivers.

Technology and Strategic Roadmapping

Transaction Design & Execution

Transaction Design & Execution

Getting the deal done is sometimes the hardest part.

We can help you structure, negotiate and implement the right deal (at the right value) for your venture, technology and/or strategic business objectives. 



Intellectual Property Strategies

There is no single approach that will simultaneously protect your evolving intellectual capital and make economic and/or strategic sense.

Whether through patent prosecution, know-how (or show-how), copyright, trademark or contract, you need to find the right approach to securing and protecting your competitive technological advantage. We will work with you to devise the strategy that matches your organization's needs (and resources) with a pragmatic, aggressive roadmap for maximizing potential.

Intellectual Property Strategies

Technology Transfer and Commercialization

Technology Transfer and Commercialization

Does your technology have a home in the marketplace? Can you get it there? Do you want to?

The task of taking promising technology to market can often be much more art than science. Strategies for translating new ideas into products and services require rigorous, systematically appraised cultivation matched with constant refinement of compelling value propositions. We can help you stay focused – streamlining the approach to refining potential and working with you to find the right partner(s) needed to realize the true potential of your technology.


New Venture Creation, Capital Formation

Not every new technology connotes a startup…  pretty few, actually. 

Sometimes, the stars align and the right idea, at the right time, with the right people, is aimed at the right opportunity.  If you're there, we can help you build an organization around your potential and work with you to identify and secure the resources necessary to get off the ground. 

New Venture Creation, Capital Formation


Technology Based Economic Development and Public Sector Funding

Technology Based Economic Development and Public Sector Funding

The economic and social impacts of technology continue to exceed all of our intuitions.  Meanwhile, those same impacts on our lives, cities and regions are seldom well-planned (if at all). 

We will work with you to identify context-sensitive, realistic approaches to capturing the near and long-term potential that can be realized through a broad spectrum technology-based economic development plan.




Intellectual Property

    "IP has been an evolving field for nearly 500 years, and it has always been marked by a strong connection between its economic, legal and social aspects. When the balance is getting biased, there is always a way to correct it. There are many solutions to explore in that sense."

    - Jean-Baptiste SoufronWikimedia Foundation


    Contact ThetaSquared


    Business and Law: An Interdisciplinary Approach

    ThetaSquared is part of an interdisciplinary law and business consortium that serves legal, business and strategic needs of emerging industries and those who help support that process. For information about our affiliated legal practice, click here...